Google invests $75M in A24 and partners with DeepMind to redefine cinema with AI
Google has invested about $75 million in A24, the independent studio behind hits like 'Backrooms' and 'Obsession', as part of a research alliance with DeepMind. The deal, the first in which Google acquires a stake in a film studio, aims to develop AI tools for storyboarding and pre-production, avoiding automated content generation that faces industry backlash.
